TheHotSpot

South Florida's Palm Beach Post featured Celsius in today's edition.  The article is geared towards health and fitness concious gift recipients, but we think drinking one yourself is a great way to get through a long day of shopping.

"Celsius energy drink. Red Bull is too sugar- and calorie-laden and 5-hour Energy can give you the jitters. For a more healthful alternative, the Delray Beach makers of Celsius promise that, when combined with exercise, their vitamin-infused 10-calorie drink will increase your metabolism.

Users will "lose fat, gain muscle and increase endurance," thanks to the "calorie-burning benefits of (its proprietary blend called) MetaPlus." Available at Vitamin Shoppe, CVS, 7-Eleven and celsius.com."

Read the Entire Article Here

November was a busy month for Celsius. Over 21,000 Celsius cans were sampled across 7 states to over 86,000 attendees! Maybe you saw us in South Florida at the Chris Evert Pro Celebrity Tennis Classic, the ECA Thirve World Fitness Event, or at the Hockey N Heels at the Bankatlantic Center. We were also at the the Women's Half Marathon in St Petersburg, FL where we handed out ice cold Celsius to 15,000 athletes and attendees. Over on the West Coast you may have sampled Celsius at the Race for Research in Los Angeles or the Run thru Roseville in Roseville, CA. In Texas, we met with alot of marathon runners and enthusiats at several events, that included the Dallas Running Club Half Marathon. And the cold will never keep us away, up north in Boston, we were burning calories at the Boston Ski & Sports Club Season Kick-off Party and the SCW Boston Mania. Please stay tuned for an exciting 2010, and watch for us at an event near you!

With all the calories being burned at the Bank Atlantic Center it's amazing that the ice iss still there!  Available at every concession stand and placed in ads around the arena (literally, the LED ring goes around the whole arena) as well as Panthers in game announcements and promotions, Celsius is definitely making it's mark.  Take a look at Vice President of Innovation Irina Lorenzi dropping the puck for the slapshot contest on center ice as well as the LED ring.  More to come!

Star of screen and stage Mario Lopez has signed on to be featured in marketing initiatives and promote Celsius as the national brand spokesperson!  Mario was a natural choice once we found out what a fan he was of Celsius and how much he loves to use the product in his daily life. We couldn’t be more thrilled to be working with such a multi-talented individual.

Mario was initially drawn to Celsius by our calorie burning claims and better for you ingredients and has been hooked since this summer.  Mario cares about what he puts in his body and the fact that Celsius gives you energy with no sugar, carbs or preservatives really made him a fan. He loves the way Celsius tastes and enjoys the Sparkling Orange and Ginger Ale flavors as well as our non-carbonated Green Tea Peach Mango.  While most of the details are still in the planning phase and can't be discussed, everyone at Celsius is very excited about this partnership.